Google SEO tips

Google SEO tips

Google tips for choosing an SEO company

Now that you have understood the basics that are involved in optimizing your website/blog for the search engines, it is time to go ahead and put it all into practice. If you do not have the expertise to do all the necessary work that is required to design and build a website on your won, then obviously the answer lies in hiring a good web designer and a reputed SEO company that can handle things for you in an efficient and satisfactory manner.

You need to keep in mind while hiring a good web designer. Therefore, in this chapter, we will highlight the points that you need to keep deliver what it promises. Towards this end, Google has provided tips and guidelines provided by Google for choosing the right SEO company have been reproduced below, in this chapter, word for word from Google webmaster central. And can be found at this link:

http://www.google.com/support/webmasters/bin/answer.py?hl=en&anser=35291

If you are thinking about hiring a SEO, the earlier you do so the better. A great time to hire is when you are considering a site redesign. Or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine friendly from the bottom up. However, a good SEO can also help improve an existing site.

Some useful question to ask an SEO include:

• Can you show me examples of your previous work and share some success stories?
• ·         Do you follow and Google webmaster guidelines?
• ·         Do you offer any online marketing services or advice to complement your organic search business?
• ·         What kind of results do you expect to see, and in what timeframe? How do you measure your success?
• ·         What’s your experience in my industry?
• ·         What’s your experience in my company/city?
• ·         What’s your experience in developing international site?
• ·         What are your most important SEO techniques?
• ·         How long have you been in the business?
• ·         How can I expect to communicate with you?
• ·         Will you share with me all the changer you make to my site, and provide detailed information about your recommendations and the reasoning behind them?

While SEO's can provide clients with valuable services, some unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to manipulate search engine results in unfair ways. “Practices that violate our guidelines may result our guidelines may result in a negative adjustment of your site’s presence in Google, or even the removal of your site from our index.”  

Here are some things to consider.

• Be wary of SEO firms and web consultants or agencies that send you email out of blue.
• Be careful if a company is secretive or wont clearly explain what they intend to do.
• You should never have to link to a SEO.
• Choose wisely
• Be sure to understand where the money goes.
• What are most common abuses a website owner is likely to encounter?
• What are some other things to look out for?